BAS participation in the fertility show hailed as a ‘Great success’

The joint participation of the professional fertility societies was hailed as a ‘tremendous success’ by Professor Sheena Lewis, the current Chair of the BAS. The show was held on the 1st and 2nd November 2014 at Olympia London Exhibition Centre and was visited by over 1500 couples who needed information and advice on their fertility. This year the five professional fertility societies teamed together for the first time to achieve a more prominent presence in the trade show through a unified stand. Members of The British Andrology Society, the British Fertility Society, the Association of Biochemical Andrologists, the British Infertility Counseling Association, and the Association of Clinical Embryologists were available at the stand during the two days to chat to hundreds of couples seeking unbiased advise on fertility problems.


Professor Lewis said “Couples were keen to talk, to ask questions, probe for more detailed explanations and take leaflets home’. The five societies produced 24 different information leaflets especially prepared for the event and offering easily accessible guidance on the management of fertility problems.


Professor Lewis said “Several men spoke to me and expressed their gratitude that we were providing information and support for the male partner’. At the end of the show Professor Lewis commented “I would be keen to repeat the experience next year. I believe our combined presence was really important in providing a balanced, objective stance on infertility in general and on specific information on both male and female specific queries to all who visited the Fertility Show.’


BREAKING NEWS: We have confirmed our attendance at next year’s show

January 20, 2015

A Social History of Sperm

The Economic and Social Research Council (ESRC) is supporting a large socio-historical study of semen analysis techniques and practices. University of Cambridge sociologist Liberty Walther Barnes, a recently named ESRC Future Research Leader and author of Conceiving Masculinity: Male Infertility, Masculinity, and Identity, serves as the Principal Investigator on the study.


“Historians and social scientists have done incredible work documenting the evolution of obstetrics and gynaecology as a medical field,” explains Dr. Barnes. “We can do a better job identifying the milestones in the history of male reproductive medicine. Counting sperm and giving meaning to those . . .

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January 20, 2015